🪜 La Toile des Offres

8-offer dependency view · overlap-locks + experience layer · source offer-toile-prebuild-map-v1.md · 🕸️ workflows · 🎭 agents · ← vault status
Diagaxis OS — Core · Diagaxis offers (the production / seller machine). The mirror map for the Core · Client OS is the next tile.
D109 — map the offers complete before building (so they stay intact)

8 offers × 8 deep layers (avatar · comprises · agents×state · framework · linked issues · build-assets (Core · Diagaxis) · delivery-assets (Core · Client) · niche×OS deployment). Overlap-locks = the anti-cut protection. Depth extracted from the DIA-603 master Contracts + Maps — EMPTY marked honestly, no invented depth. Assembled from the existing masters + offer-completion-matrix + offer-value-ladder-map — NOT rebuilt.

The ladder 8 offers · tier order

Digital Front Desk

$297/mo
pre-core
tier Readinessstate spec-complete
build-op
BUILD — Layer B EMPTY — page-spec → Vibe pages → Stripe → Maya KB
🔴 Layer B (Customer Experience) EMPTY — Phase-1 priority with NO buyable surface
▸ layers (avatar · language · comprises · constraints · agents · framework · issues · build · delivery · deployment)
Avatar languageshared R6 niche-language + 2-avatar (Survival / Saturation) routed by core_business_type_key · care-continuum roles
ConstraintsNO review-capture / referral / booking / CRM / full-nurture · NO automated SMS text-back (A2P 10DLC) · NO Maya as client's agent · realtor variant max 5 listings
AvatarA direct-site · $150–300K band · solo practitioner (1-card Variant A; realtor up to 5 listings)
Comprises3-QR Intent Architecture (Talk to us → voice AI · Add to address book → vCard · Stay in touch → notify) + review DISPLAY (read-only) + 1-channel conversation access
Agents × statevoice-AI Layer-3 🟡 audited 2026-05-14 · Ana not-deployed (optional) · Maya KB 🔴 MISSING · Pax 🔴 MISSING
Framework behindoffer-lock §5 mechanism · D62 OFFER→CLOSE transition · D64 v2 URL (front-desk.diagaxis.io/{niche}) · messaging-architecture (reachable/responsive/current)
Linked issuesDIA-415 (Ready) · DIA-509 (wiring) · DIA-635 (sweep done) · DIA-640 (drift fix)
Build assets · Core · Diagaxisbuild-card + offer-lock-card + 3 GHL audit files · ⚠️ page-spec 🔴 EMPTY (critical blocker) · proof 🟡 Marie-Pier template
Delivery assets · Core · Clientniche overlays ✅ 6 (DIA-635) · Maya KB 🔴 · Pax 🔴 · snapshot 🟡 Variant-A not formalized
Deployment × 6 niches × 2 OS6 niches: build 🟡 partial / delivery 🔴 missing · overlays ✅ approved 2026-05-21 — but nowhere to live without page-spec

Your Digital Front Connect

$297/mo
pre-core
tier First-Connectionstate rework
build-op
REWORK STRUCTURE FIRST — Cat A Souky — DIA-765 page-2 scope-amputation; blocks Stripe + website build
🔴 ≥10-page website product UNBUILT (only 4-page funnel, page-2 amputated)
▸ layers (avatar · language · comprises · constraints · agents · framework · issues · build · delivery · deployment)
Avatar languageshared niche-language + 2-avatar · 'website' ALLOWED (D95) · AskAI owner-command = internal, not customer language
ConstraintsNO voice/phone · NO SMS · NO review-capture · NO full RRS speed-to-lead (light CRM = stages+tags only) · NO ranking guarantee · forbidden words: 'cheap website' / 'website subscription' / 'full CRM' / 'front door' (D95)
AvatarB solo-sophisticated + micro local service · 4 lanes (beauty · home-service · wellness · local-pro)
Comprisesmulti-page website (≥10 pages) + AI text chat widget + contact form + light CRM (stages+tags) + monthly blog + monthly refresh + QR/review-display + AskAI owner-command moat (D94)
Agents × stateAna optional (sale page) · Pax in AXIS (DIA-369 rebuild, model-inferred) · text-AI widget 🔴 MISSING (gap-prompt exists) · Maya not-deployed
Framework behindD87 rename · D95 full-scope restore · D94 owner-command moat · D96 parametric welcome · no-AI-hype/no-vendor-names constraints
Linked issuesDIA-765 (page-2 scope gap — BLOCKS production) · DIA-369 (Ana/Pax rebuild) · DIA-773 (legacy archived)
Build assets · Core · Diagaxisbuild-card + offer-lock-card + Vibe Code packet (page-2 amputated 🔴) · NOT ready for live
Delivery assets · Core · Clientwebsite ≥10pp 🔴 MISSING · chat widget 🔴 · contact form 🔴 · light CRM 🟡 (route tag live) · monthly blog 🟡 (proven DIA-556, per-client wiring missing) · QR/review 🔴
Deployment × 6 niches × 2 OS4 niche lanes · niche-agnostic at offer layer · build 🔴 / delivery 🔴 across all

Word of Mouth Loop

$497/mo
pre-core
tier Reputationstate ready
build-op
BUILD (first — closest ready) — Stripe creation + Ana widget brief + Vibe conversion + voice-flip on copy deck
🟡 In Build, sprawl managed — closest to buildable (Layer A done, 11/17 workflows)
▸ layers (avatar · language · comprises · constraints · agents · framework · issues · build · delivery · deployment)
Avatar languageshared · vocab LOCKED to binary-reward scope (no loyalty words) · 'visible proof' / 'closed loop'
ConstraintsNO points / tiers / VIP / RFM / win-back / retargeting (→ Continuity) · binary one-time double-sided reward only · review-CAPTURE only (display = DFD)
AvatarA direct-site + B solo-sophisticated · $300–500K band · reputation/referral route
ComprisesLine 1 Review Loop (Capture→Draft→Approve→Publish→Extract→Re-trigger) + Line 2 Referral (GHL Affiliate Mgr, binary reward) + GBP create/claim + 3-page funnel (start.diagaxis.io/loop-*)
Agents × stateAna closes Bloc 7 🟡 widget gated · Maya not-tier-deployed (begins $997+) · KB 🟡 reward-SOP exists, GBP-SOP missing
Framework behindD75 multi-location flat + healthcare aggregator · 3-phase SLA contract · review-AI-governance (approval-gated replies) · signal v8 (9+3)
Linked issuesDIA-528 (build batch, In Progress) · DIA-485/634 (G-28 overlay generator LIVE) · DIA-635 (allsmallbiz) · DIA-658 (copy-deck consolidation — voice-flip pending)
Build assets · Core · Diagaxisbuild-card + offer-lock + email-nurture-spec + page1-retrieval · universal copy deck v3-light-video (candidate, voice-flip pending) · 20 custom fields ✅ live · 19 tags · 11/17 workflows draft (6 missing)
Delivery assets · Core · Client25 niche decks (5×4 + allsmallbiz) · 5 page-specs ✅ · 14 emails 🟡 draft (⚠️ empty-shell risk — browser-verify) · GBP via Avantage · activation guarantee 🟡
Deployment × 6 niches × 2 OS6 niches: build 🟡 / delivery 🟡 draft · overlays ✅ all · G-28 generator covers future batches

Revenue Root System

$997/mo
core
tier Revenue / Foundationstate live-legacy
build-op
RENAME + MIGRATE — additive rename (live as 'Intake') · verify Ana email templates (browser) · Maya KB
🟡 Funnel ✅ validated 2026-05-25 · Layer B partial (Maya KB MISSING) · live under legacy name
▸ layers (avatar · language · comprises · constraints · agents · framework · issues · build · delivery · deployment)
Avatar languageshared · per-niche pain (niche-intelligence §3-7) · 'speed-to-lead' / 'installed foundation' / 'structured experience'
ConstraintsNO content / Flywheel-DM / WoML / Continuity / Continuum · 'handled opportunities' not 'leads' · NO destructive rename of live HighLevel keys
AvatarA direct-site · $500K–$2M sweet spot · system-tier foundation
Comprisesspeed-to-lead (calls/forms/DMs/missed-call) + Ana sales + Maya experience + structured experience + Smart Website (build if none) + GHL snapshot + R1-R6 signal layer + realtor daily-signal dashboard
Agents × stateAna closes (KB live, Studio state verify) · Maya 🔴 post-install KB MISSING · Dax diagnostic upstream · Pax Day0-30 (model-inferred)
Framework behindD64 v2 (keeps start.diagaxis.io/*) · Vibe Studio niche-site template · r6-signal-layer-v1 (R1-R6) · Diagaxis Score app integration · D58.7 Pax scope
Linked issuesDIA-509 (wiring) · DIA-702 (2-widget funnel validation ✅ 2026-05-25) · (no RRS-specific open — Phase 2+ ladder)
Build assets · Core · Diagaxisbuild-card + offer-lock + pages + cleanup receipt · funnel ✅ Vibe 2-widget PASSED 2026-05-25 ('un des meilleures') · proof 🟡 · post-Ana emails 🟡 verify CV
Delivery assets · Core · ClientSmart Website template (validated 2026-04-20) · R-area dashboard (pending Diagaxis Score app) · Maya post-install KB 🔴 MISSING · Pax AXIS (DIA-369) · snapshot v1 Intake live (rename non-destructive)
Deployment × 6 niches × 2 OS6 niches: build ✅ funnel passed / delivery 🟡 partial · realtor approved-test variant · niche personalization delivery-side via Vibe Studio

Flywheel Response

$997/mo
core
tier Reach + Responsestate assembling
build-op
ASSEMBLE — 5 videos production · reach-layer 4-niche port · carousel WF publish (DIA-344) · wiring DIA-509
🟡 Funnel 🟢 LIVE (5 pages, DNS 2026-05-20) · Layer A mostly done · wiring in progress
▸ layers (avatar · language · comprises · constraints · agents · framework · issues · build · delivery · deployment)
Avatar languageshared · per-niche trigger-content · vocab D78 ('Search Trust Articles' NOT 'SEO blogs', 'Monthly Engine', 'DM Keyword Capture')
Constraintsstandalone (no RRS required, D49) · NO chatbot / SMM / agency scope · reach-to-response ONLY · newsletter OUT (D69) · monthly trust video OUT (D78)
AvatarA direct-site · social-dormant + visibility-leak (DXS score, Magnus niche detection)
Comprises4-Video Authority Network (D71) + 4 Search Trust Articles/mo (D77) + 4 GBP posts/mo (D76) + owned conversation layer (DM keyword→capture→pipeline, D69 boundary) + reach(Visibility OS) + response(Rocky Dean)
Agents × stateAna closes (file exists, align to standalone) · Maya 🟡 cadence/margin NOT final · Pax chat-widget + Day0-30 (unverified)
Framework behindD78 vocabulary lock · D77 monthly-engine restructure · D76 GBP · D71 authority pillar · D69 standalone boundary · D64 v2 URL · AEO/GEO (DIA-611)
Linked issuesDIA-509 (wiring, DNS✓ 301s/forms/webhook pending) · DIA-492 (realtor proof, Cat A) · DIA-258/259 (delivery batch) · DIA-564 (D77 done) · DIA-596 (vet outreach) · DIA-602 (onboarding resolved)
Build assets · Core · Diagaxis6 operational cards (build-card/offer-lock/proof-editions/rubric/brand-study/outreach) · funnel 🟢 5 pages LIVE (Vibe 2026-05-17) · ⚠️ emails empty-shell risk · media 🔴 5 videos+shorts+pillar MISSING
Delivery assets · Core · Clientniche overlays ✅ · 5 candidate analyses 🟡 draft · delivery-cadence (D78) · onboarding spectrum ✅ (DIA-602) · GBP + Search-Trust workflows 🟡 draft (Vulcan)
Deployment × 6 niches × 2 OS6 niches: build 🟢 funnel live / delivery 🟡 partial · vet IG outreach pending (DIA-596) · realtor proof pending (DIA-492) · allsmallbiz indexed landing

Bundle — Root System + Flywheel

~$1,697/mo
core
tier Revenue + Reachstate pricing-pending
build-op
PRICE + ROUTER — P0 — install sequence undefined · pricing-doctrine pass · Ana bundle rules · Stripe SKU
🔴 NOT READY — zero surfaces built (pricing surface, not separate offer)
▸ layers (avatar · language · comprises · constraints · agents · framework · issues · build · delivery · deployment)
Avatar languageinherits RRS + Flywheel language
Constraintspricing surface only (NOT a 7th offer) · non-additive math · no scope modification · not forced co-purchase (D49)
AvatarA direct-site · combined $500K–$2M tier (RRS foundation + Flywheel reach)
Compriseseverything in RRS + everything in Flywheel + ONE coordinated install + bundle pricing surface (~$1,697, math pending)
Agents × stateAna bundle-route 🔴 decision language MISSING · Maya both KBs (incomplete) · Pax coordination (model-inferred) · KB 🔴 EMPTY
Framework behindD49 (Flywheel standalone) · offer-value-ladder-map §5 (pricing surface, non-additive)
Linked issues(no bundle-specific) · shares DIA-702/509/564/596
Build assets · Core · Diagaxispage 🔴 MISSING · email bridge 🔴 MISSING · Ana boundary rules 🔴 MISSING · Stripe SKU 🔴 MISSING
Delivery assets · Core · Clientinstall sequence 🔴 P0 BLOCKER · component KBs 🔴 both incomplete · activation guarantee 🟡
Deployment × 6 niches × 2 OS6 niches: uses component funnels · no bundle-specific build/delivery

Continuity System

$2,000/mo
expansion
tier Retentionstate paused
build-op
HOLD — 🔴 Avantage Rewards extraction (Souky greenlight) + signal-tuning maturity from 4 lower offers
🔵 DEFERRED by design — master skeleton (template consistency only)
▸ layers (avatar · language · comprises · constraints · agents · framework · issues · build · delivery · deployment)
Avatar languagePAUSED · will inherit R6 + per-niche RFM vocab
ConstraintsPAUSED · owns RFM / continuous / tiers / win-back / Plai retargeting · NOT a loyalty app · binary≠continuous hard boundary vs WoML
Avatarearned from active $997 clients (Day 60+ adoption) · NOT standalone · requires active RRS
ComprisesRFM segmentation + points + tiered rewards + win-back + Plai retargeting (all deferred until extraction)
Agents × stateMaya + Pax deferred · KB 🔴 EMPTY/DEFERRED ('define sections only')
Framework behinddeferred per project_continuity_continuum_deferred (2026-05-07) · Phase-2 unlock gate (signal-tuning maturity) · DIA-410 pause reason
Linked issues(none — deferred)
Build assets · Core · Diagaxisbuild-card (scope-lock only, paused) · master (template only) · page/email/Stripe 🔴 DEFERRED
Delivery assets · Core · ClientAvantage Rewards (t9KwsVoTwvODdepMv4cZ) 🔴 BLOCKED extraction gate · RFM 🔴 · Maya/Pax KB 🔴
Deployment × 6 niches × 2 OS6 niches: 🔴 DEFERRED both cores · unlock pending activation + maturity

Relationship Continuum

$3,500–5,000+/mo
expansion
tier Relationship / Moatstate dev
build-op
HOLD — 🔴 earned-entry criteria + Continuity maturity + hospitality pilot reopened
🔵 DEFERRED by design — master skeleton (template consistency only)
▸ layers (avatar · language · comprises · constraints · agents · framework · issues · build · delivery · deployment)
Avatar languagePAUSED · moat / relational-infrastructure / 'depth over volume' vocab
ConstraintsPAUSED · earned-entry only · NOT standalone · NOT Presence / NOT Authority (dead names) · needs active RRS + Continuity
Avatarearned from active Continuity clients (Day 180+) · earned-entry only · Souky may handle $5K+ personally
Comprisesstructured continuity deepening relationship + layers from v1 Presence+Authority (legacy) + custom premium engagement + churn-painful moat
Agents × stateMaya+Pax premium (deferred) · Souky $5K+ personal · KB 🔴 EMPTY/DEFERRED
Framework behindsame deferred rule · activation = Continuity maturity + earned-entry criteria · NOT Presence/NOT Authority (retired names)
Linked issues(none — deferred)
Build assets · Core · Diagaxisbuild-card (scope-lock only) · master (template only) · page/Stripe/GHL 🔴 DEFERRED
Delivery assets · Core · Clientearned-entry criteria 🔴 MISSING · role split 🔴 MISSING · premium mechanics 🔴 · eligibility scorecard 🔴
Deployment × 6 niches × 2 OS6 niches: 🔴 DEFERRED both cores · unlock pending Continuity maturity + criteria

🔒 Overlap-locks the anti-cut protection — never collapse

#BetweenLock
1Digital Front Desk ↔ Word of Mouth LoopDFD DISPLAYS reviews (read-only) ↔ only WoML CAPTURES/drafts/publishes. Don't let DFD absorb capture.
2Digital Front Desk ↔ Revenue Root SystemDFD = front-desk coverage (answers) ↔ RRS = the full speed-to-lead pipeline. Don't let DFD absorb RRS.
3Word of Mouth Loop ↔ Continuity SystemWoML reward = binary/flat/one-time ↔ 'points / tiers / VIP / RFM / loyalty' belong ONLY to Continuity $2K. WoML forbidden from those words.
4Revenue Root System ↔ Flywheel ResponseRRS handles INBOUND ↔ Flywheel drives OUTBOUND reach→response. Distinct scopes.

🎭 Experience layer AXIS containing surface + agents — the drift that was missing

AXIS — portal / containing surface

D63 — the client portal/membership substrate that HOLDS the post-purchase experience for ALL offers. The agents operate inside it. (This was the drift: it was missing.)

Ana

sell / confirm (Engage→Offer→Close)

Maya

experience / proof / onboarding

Pax

support — answers every client question forever (lives in AXIS, post-purchase)

Dax

voice / phone / public host + diagnostic

un-named client voice AI

Layer-3 customer-facing voice (DFD)

The agents operate INSIDE AXIS (post-purchase). Same agent, different role per hub. They serve all offers.

Shared resources spanning ≥2 offers — additive only

ResourceSpansProtect
dx-route-{offer} tagsprospection WF-SCORING-OFFER-ASSIGN → all offersrouter output; pages + Ana read it; never rename (additive)
Agents (Ana · Maya · Pax · Dax)serve ALL offers by rolesame agent, different hub-role; shared KB surfaces
Smart Websitedelivery capability under DFD/WoML/RRS/FlywheelNOT a standalone offer (dead $497) — delivery capability only
Plai.io retargetingFlywheel (acquisition) + Continuity (retention)shared unlimited license; segment by response_plai_segment (gated DIA-266)
DELIVER-MASTER (parametric workflow)per-offer welcome/deliverone parametric master → per-offer instances

🎯 14 signals × R6 anchor ⚠️ needs Souky — R6 is ambiguous, mapping not built

'R6' is AMBIGUOUS — ≥2 meanings, and the R-area definitions CONFLICT. The 14-signals × R6 anchor cannot be built honestly until Souky picks/reconciles.

The 14 signals (D108): behavior · emotion · expectation · readiness · anticipation · offer-fit · risk · response-role · escalation · suppression · recovery · last-outcome · next-reemit · loop-status

⚠️ R6 ANCHOR NOT BUILT — depends on the R6 fork below being resolved first (no honest anchor without it)

  • Meaning A — r6-signal-layer-v1 = 4 canonical signal TYPES: Life Context · Emotional Context · Service Context · Sensitivity Flag
  • Meaning B1 (nurture) — nurture (nurture_rX): R1 Reputation · R2 Reach · R3 Resell · R4 Rebook · R5 Remarket · R6 Rewards
  • Meaning B2 (RRS) — RRS / R-areas: R1 Reach · R2 Response · R3 Reputation · R4 Routing · R5 Retention · R6 Revenue

Cat A Souky — which R6 is the canonical anchor framework? (or reconcile the two conflicting R1-R6 sets). Fabricating it = a future cut.

Niche exception factors per-niche special rules

NicheException factor
chirohealthcare-aggregator add-on eligible (D75, $X TBD — Birdeye/Podium/SOCi) · adoption risk HIGH (not-tech-savvy 2×) · insurance→cash-pay education path
medspascope-of-practice / clinical-credibility language (never medical advice) · premium-feel mandatory (rejects 'generic') · multi-location flat $497 (D75)
vethealthcare-aggregator add-on eligible (D75) · PIMS integration anxiety (Cornerstone/Avimark) · end-of-life SENSITIVITY hard-flag (no sales, grief language)
realtorAvatar A/B GATING (D87 — solo $297 vs team/75+reviews/10+sales $997) · Calm Exclusion (Zillow intel, 750-contact test) · voice-AI 5 listings · NAR compliance (no income/volume promise)
home_serviceYour Digital Front Connect = home_service-only first instance (lawn/pool/plumber) · affiliate-driven (no direct prospecting) · text-only (no voice/SMS) · no mid-page route-up
allsmallbizDEFAULT / fallback niche · widest tech diversity (must show value <48h) · unbranded biz-types route here
(cross)D75 healthcare-aggregator = chiro/medspa/vet ONLY · NO dental (ever) · Signal-First runs on Diagaxis-master BEFORE any niche work

Foundation gaps before any offer build